silsila

sil·sil·a: n., a chain of transmission from generations past, where knowledge, tradition, and craft down is passed down, ensuring its preservation through time

﷽.

Our mission

At Silsila, we hope to share products that are far more than just pieces of art: they are pieces of heart. They are the products of souls filled with recognition of and devotion to Allah and His Messenger ﷺ.

We believe the more chances to invoke the remembrance of Allah in our spaces, the more baraka we will attract into our lives. We are obsessed with the idea of keeping beautiful Islamic traditions alive. For this reason, we take from age old Islamic traditions and artwork, and strive to make them more accessible.

We also hope to showcase the work of artisans who attach themselves to a silsila, learning the artistic techniques that have been passed on for generations from master to apprentice.

We first launched with our nikahnamas in 2018 and are proud to have revived the tradition as the world's first nikahnama site, providing thousands of marriage contracts over the years.

Areas of Focus

Making traditional Islamic art more accessible

For those who can't travel abroad easily, we hope to make Islamic art more accessible, especially
in those places where awareness of traditional arts could be greater.

By developing luxury art prints, we also hope to make remembrance through art more affordable.

Supporting Muslim artisans, not stock websites

More often than we'd like, we meet Muslim artisans struggling to make ends meet. We hope to find sustainable ways of supporting these
artisans, as well as their precious craft.

We are completely against the use of stock graphics, such as those found on Shutterstock or Creative Market, and believe they hurt Muslim artisans. All of our work is real. Read more about how to spot stock graphic nikahnamas here.

Highlighting beautiful Islamic traditions

As society undergoes changes at rates never before seen in past ages, we are doing our small part to rescue the sophisticated ways of Islam’s
high culture and civilization. Through our blog and products, we hope to tell the stories of some of these at-risk traditions and practices in
the hope that they can inspire more God-conscious ways of living and being in the presentand coming time.